Netflix | Quim of sex.

February 2020. Quim Barreiros is a popular Portuguese singer, nationally known for his double meaning lyrics and his beloved sharp tongue, the Portuguese king of “Pimba”music.

He immediately checked all the boxes when we thought of an irreverent celebrIty to announce the new season of Sex Education. The idea was simple: invite Quim Barreiros to create a music and lyric having Sex Education as an inspiration.

The video got over 1M views in less than 24 hours… That’s why he is the KING.

Agency: TORKECC
Creative Director: Hugo Tornelo
Copywriter: André Muhle/Ricardo Almeida
Creative Supervision: Gabriele Donada
Project Manager and Account: Sofia Pontifex
Film Director: Nuno Alberto
Production Shop: 19x78